A No-Bull Bear Market Survival Guide for Investors

Inevitably it happens whenever the stock market takes a negative turn of some duration: Investors begin to wonder if the downturn is the harbinger of an imminent bear market — a prolonged period of broad equity market declines and a return, perhaps, to the dark days of the Great Recession, when people saw the value of their assets decline steeply, at least on paper.

If the Great Recession and the behavior of the equity markets since then have taught us anything, it is that knee-jerk, short-sighted and often panic-fueled investing and financial decisions made in reaction to a bear market can erase years of solid investment performance and decision-making, hamper a person’s ability to meet long-term life goals and undermine their overall financial health.

There is a better way.
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